Following a decision at the Eryri National Park Authority meeting on November 13, 2024, the Authority has approved a proposal to exclusively use “Eryri” in its official logo, developing the commitment made in 2022 to prioritise the Welsh names Eryri and Yr Wyddfa in all communications. The change will promote consistency in brand identity across all materials.
Eryri National Park Chief Executive Jonathan Cawley said:
“The shift to using only ‘Eryri’ in the Authority’s logo reflects our dedication to the cultural heritage of the region and the values of the Welsh language. This updated branding will strengthen the Park’s identity and reinforce the Authority’s role in celebrating the unique heritage of the area.”
A phased approach will see the new logo introduced across physical assets—signage, vehicles, interpretation panels, uniforms—and digital platforms. The Authority will work closely with partners and stakeholders to ensure a smooth transition to the updated logo, aiming to complete the rebranding over time to manage costs effectively.